Back

Facial Harmony and Beauty: An Evidence-Based Guide

January 27, 2026

AUTHOR
Santiago Grandas Forero
MSc Psychological Research, University of Oxford

    Fundamentals of Beauty Series

    TL;DR

    Facial harmony is the overall balance and coherence of your facial features and segments, where the eyes, nose, lips and jaw all fit together in a way that looks natural and proportional for your sex, age and ethnic background. Research shows that facial harmony is linked to cross-cultural predictors of attractiveness such as averageness and symmetry.

    Roadmap

    This series covers the fundamentals of facial aesthetics: averageness, symmetry, sexual dimorphism, youthfulness, proportionality, adiposity, and harmony. In this article, we review the historical concept of harmony in the context of facial attractiveness. The roadmap below acts as a visual aid, showing how today’s topic connects to the other pillars at a glance.

    Abstract

    Facial harmony is a persistent but abstract concept in the literature on beauty and facial aesthetics. It has a long history in classical aesthetics, where beauty was framed as proportion and order among parts, and a central place in clinical language, where surgeons routinely aim to “restore harmony” to the profile or “harmonise” the nose with the chin. Yet in contemporary facial attractiveness psychological research, harmony rarely appears as a primary variable. Instead, most empirical work analyses facial attractiveness through more concrete constructs such as symmetry or averageness.

    In this article, we propose a working definition of facial harmony as the degree to which facial features and soft tissues form a balanced, coherent whole, such that no single element appears disproportionately salient and the overall configuration is easy and pleasant for the visual system to process. Drawing on philosophical accounts of beauty as proportion and order, anthropometric studies of “facial normality” and modern morphometric work on attractive proportions, we show that harmony is best understood as an emergent property of relations between features, rather than a standalone predictor. Recent studies support the view that attractive faces occupy population-specific ranges for certain ratios, rather than converging on a universal ideal. We review the definitions of harmony in orthodontics and aesthetic medicine, and highlight the current emphasis on personalised and culturally anchored guidelines.

    Harmony is most useful as a design principle that integrates multiple evidence-based pillars of attractiveness and helps prioritise subtle, multi-region changes that improve overall balance.

    QOVES Opinion

    From a QOVES perspective, harmony is the “meta concept” of facial aesthetics. Facial harmony encompasses how individual factors of beauty come together in a single face. When a face is harmonious, individual traits that might be unremarkable in isolation can add up to an attractive whole. When a face is disharmonious, desirable traits, like a sharp jawline or full lips, can feel “wrong” because they do not match the rest of the structure.

    We see harmony as a practical way of thinking about interventions. Instead of asking “What is the perfect nose?” we ask “What kind of nose works with this person’s midface, chin and eyes?” In this view, harmony does not compete with symmetry, averageness or proportionality. It is the way those pillars show up together in a real human face.

    What is Facial Harmony?

    There is no single, universally accepted definition of facial harmony, but the same underlying idea can be seen in philosophy, clinical practice and recent morphometric work.

    Philosophers have long associated beauty with a kind of order among parts. Classical accounts speak of “due proportion” and “consonance” between elements, and modern overviews still describe beauty as involving “definite proportions among parts” that form a satisfying whole1. In clinical aesthetics, authors often talk about harmony as an “optimal proportional relationship” between facial organs (eyes, nose, lips) and the overall face, and stress that beauty cannot be explained by a single element2

    Putting these strands together, we can attempt to define facial harmony as the extent to which facial features and soft tissues form a balanced, integrated whole, such that no feature appears disproportionately salient and the overall configuration is easy and pleasant for observers to process.

    This definition is centred around the relations between facial features and segments. It does not say that a small nose or a large jaw is inherently good or bad. It says that what matters is whether the nose fits the jaw, whether the jaw fits the midface, and whether the soft tissue volumes support the bony framework in a way that feels consistent.

    Clinical Definitions.

    In orthodontics, orthognathic surgery and aesthetic medicine, harmony is less mystical than it sounds. It is often defined through measurable relationships between facial segments rather than as a standalone quality.

    Anthropometric work by Farkas and others (see our Proportionality and Beauty article) created large databases of soft tissue distances and angles across different ethnic groups. In these frameworks, a “harmonious” face is one whose key measurements fall within typical ranges for that sex and population, not one that hits a single ideal number3. Clinicians talk about restoring harmony when vertical facial thirds are closer to equal proportions, when the chin is brought into better alignment with the nose and lips, or when the smile and lower third work together more cohesively. In this sense, clinicians often use the principles of symmetry, averageness, and sometimes neoclassical canons to define harmony.

    Ballester Ferrandis et al.4 provide a particularly explicit link between facial harmony and empirical data. They asked respondents to rate faces of Caucasian Spaniards and defined “facial normality” as faces considered acceptable by at least 90 per cent of observers. These normal faces tended to share certain characteristics: roughly equal heights of the upper, middle and lower third of the face, relatively narrow noses in women and average-width noses in men, and profiles that were straight or only slightly retrusive or prominent depending on sex. Five specific facial proportions were related to the golden ratio, but always within ranges, not at a single precise value. The authors conclude that there is indeed a standard perception of “facial normality”, but that it is expressed as bands of proportional values.

    Babacan and Deniz2 take a complementary approach. They measure forty parameters across the face, eyes, nose and lips in Turkish volunteers and develop regression equations that estimate “optimum morphometric features” for men and women. They explicitly define harmony as an optimal proportional relationship between structures and emphasise that there is no unique prototype of a beautiful face: attractiveness lies in the overall harmony and integration of the features, and each culture has its own standards.

    Across these examples, harmony emerges as a way of talking about whether a face sits comfortably within a population-specific space of balanced proportions.

    How is Facial Harmony Attractive?

    Facial harmony has become almost a synonym for facial attractiveness; many would argue that a harmonious face is always an attractive one. But why do we intuitively perceive facial harmony as attractive?

    The Sum of Beauty Cues.

    As we will see later in this article, it is really hard to define facial harmony scientifically, and so there are very psychological studies that directly measure how “facial harmony” impacts attractiveness perceptions. However, despite the lack of research studies in this specific area, an educated guess is that facial harmony is attractive largely because it captures several well-established predictors of beauty in one idea.

    A harmonious face is usually close to the local average configuration, reasonably symmetric, and proportionate in the way key features relate to one another. Averageness brings the face nearer to the statistical prototype our visual system has learned from experience, symmetry reduces random developmental noise, and proportionality keeps the nose, lips, eyes and jaw within plausible size and spacing ranges for that sex and population5–7. When these ingredients line up, observers experience the result as a single, coherent whole rather than a collection of competing features.

    The Processing Fluency Hypothesis.

    From a cognitive point of view, harmonious faces are attractive because they are easy to perceive and process. Studies on facial averageness show that faces closer to the prototype elicit faster and smaller neural responses and are rated as more pleasant, an effect often described as processing fluency8. Proportionality studies, such as those by Pallett et al.9 on eye and mouth spacing and Zheng et al.10 on nose and eye ratios, find that attractiveness peaks in flexible “sweet spots” rather than at extremes. Faces that sit in these balanced bands give the visual system a familiar pattern to work with, so recognition and categorisation feel almost effortless. Harmony, in this sense, is the perceptual experience of a face that fits our internal template closely enough that nothing draws disproportionate attention.

    The Good Genes Theory.

    There is also a biological story behind harmony. Faces that are defined as harmonious are generally also high in averageness and symmetry, two concepts that have been linked, albeit imperfectly, to developmental stability and the absence of major genetic or environmental insults6,7. Balanced proportions in the vertical and horizontal thirds of the face are associated with typical craniofacial growth, whereas very unusual ratios can accompany malocclusion or skeletal anomalies in clinical populations. A harmonious face, which sits within ordinary proportional ranges, shows no glaring asymmetries and expresses sex typical traits in a moderate way, therefore functions as a composite cue that the underlying development was broadly on track. The attraction to harmony can be understood as a preference for that cue, even if in modern environments it is not actually tied to objective health.

    Benefits of Facial Harmony

    Facial harmony does not just make a face more pleasant to look at. Because it integrates proportionality, symmetry and averageness into a coherent whole, it also shapes how others respond to you and how you respond to yourself. The benefits described below are largely the same advantages already documented for those pillars, but reframed at the level of the whole face rather than any single feature.

    1. The “Brain Fluency” Effect

    The most direct benefit of facial harmony is a higher baseline level of perceived attractiveness. When features form a balanced, coherent configuration, observers tend to rate the face as more attractive and easier to look at. This is partly because harmonious faces often sit closer to population averages for key proportions, and partly because they avoid extreme asymmetries or disproportionate segments that stand out as “off”.

    From a cognitive perspective, harmonious faces are processed more fluently by the visual system. Research on averageness and processing fluency shows that faces closer to the learned prototype elicit faster and smaller neural responses, and people experience this ease of processing as pleasantness6,8. In simple terms, a harmonious face feels easier to take in at a glance, which quietly boosts attractiveness even when observers cannot articulate what changed.

    2. The Health and Developmental Stability Signal

    Extrapolating from research in other areas of facial attractiveness, it is possible that harmony is connected to how healthy a face appears. Conditions that disrupt growth or endocrine function often leave visible signatures: disproportionate jaw size, unusually long or short midfaces, or marked asymmetries in the eyes, nose or mouth. Faces whose main segments fall within balanced proportional ranges, and whose left and right sides match reasonably well, are less likely to display those extremes and likely perceived as healthier.

    Evolutionary accounts argue that proportional, relatively symmetric faces may signal developmental stability, even if the link to objective health is modest in modern environments6. Reviews of proportionality and symmetry converge on a similar point: extreme imbalances are more common in clinical populations, whereas faces near the centre of the distribution tend to be phenotypically typical11,12. When harmony is improved by reducing obvious imbalances, observers often read the result as “healthier” and “more robust”, even if nothing about the person’s actual health has changed.

    3. The Halo Effect and the Competence Premium

    A harmonious face can benefit strongly from the Halo Effect. Decades of work show that people attribute more intelligence, competence, sociability and emotional stability to attractive faces, with no real objective basis for many of these judgments13,14. Because harmony is essentially the whole-face expression of several attractiveness pillars at once, it tends to amplify this “what is beautiful is good” bias.

    This carries over into concrete outcomes. Attractive individuals are more likely to be hired, promoted and paid higher salaries, a pattern we have called the competence premium of facial aesthetics15,16. Harmony does not guarantee success, but by reducing distracting imbalances and making a face read as “put together”, it nudges first impressions in a favourable direction in professional and social settings.

    4. The ‘What is Ugly is Bad’ Phenomenon

    Just as harmony can trigger a positive halo, noticeable disharmony can trigger its negative mirror image. Work on atypicality and facial anomalies shows that faces with salient deviations, such as marked asymmetries or strong disproportions, are often judged as less warm, less competent and even less moral, a pattern that has been described as the “double-devil effect” or the “ugly is bad” bias17,18

    Research on the behavioural immune system adds a second layer. Strong deviations from typical facial structure can sometimes be processed as potential disease cues, evoking subtle avoidance or even disgust responses despite the absence of any real disease19. In practice, improving harmony generally means moving away from these visually jarring extremes and back toward configurations that observers classify as “normal”. That shift does significantly reduces the risk of unfair social penalties and negative immediate reactions that disharmonious faces can elicit.

    5. The Dating Dividend

    Unsurprisingly, facial harmony matters in the romantic domain. Studies on averageness, symmetry and proportionality consistently find that moving faces toward balanced, typical configurations increases attractiveness ratings and perceived desirability as a partner, across both sexes and in multiple cultures5, 7, 20. Since harmony is the “umbrella” under which these cues are integrated, improving overall balance will most likely increased perceived mate value as well.

    Harmony does not mean erasing individuality. The most attractive faces are often distinctive in ways linked to youthfulness or sexual dimorphism. Harmonising a face usually means removing obvious clashes between features and bringing everything into a coherent style, not removing every unusual quality. In practice, that often delivers the biggest gain for people who currently have one or two strongly dominant or mismatched features.

    6. The Confidence Loop and Self-esteem Multiplier

    There are important psychological benefits associated with facial attractiveness. Feeling that your features “make sense together” and perceptions of attractiveness will impact how you carry yourself.

    According to Tesser’s Self-Evaluation Maintenance model21, self-perceived attractiveness is likely to impact how people behave in social scenarios. Especifically, people who perceive themselves as attractive will act in accordance with that evaluation, acting in more confident and attractive ways. This is the start of a confidence loop: improved harmony leads to higher self-rated attractiveness, which leads to more confident behaviour, which elicits more positive feedback, which then reinforces self-esteem.

    Social positive feedback and a more robust self-image are thought to positively impact self-esteem, which is a strong predictor of many other outcomes. Longitudinal work on self-esteem and life outcomes suggests that higher self-esteem is associated with better mental health, greater resilience and higher life satisfaction22.

    Why Harmony Is Hard to Study Scientifically

    Given how central harmony is in clinical and artistic discussions of beauty, it is striking how rarely the term actually appears in the psychological and evolutionary literature that dominates “beauty science” today. Major reviews and textbooks tend to focus on more easily measurable pillars: averageness, symmetry, sexual dimorphism, cues to health and youth, and sometimes adiposity.

    There are several reasons for this gap.

    First, harmony is an abstract and vague concept. Different experts may agree at a glance that a face is harmonious but disagree about which specific measurements matter. From a research perspective, that makes it difficult to specify a single operational definition or outcome variable. It is much easier to quantify, for example, the degree of bilateral symmetry or the distance between the pupils and the mouth.

    Second, harmony is multidimensional. It is not just one ratio, but a pattern across many ratios and shapes that interact with each other. Statistical approaches in psychology tend to prefer variables that can be manipulated one at a time while holding others constant. Harmony as a concept does not allow that kind of isolation.

    Third, harmony is often explained in terms of other concepts. When authors define harmony, they are usually talking about things like symmetry, averageness, proportionality and sexual dimorphism without naming them explicitly. For instance, making a face “more harmonious” by moving features toward the mean population values is really leveraging averageness. Improving “harmony” by aligning the chin with the nose and lips is mostly enhancing symmetry. Making a woman’s nose smaller to restore harmony is largely increasing sexual dimorphism (femininity). In other words, facial harmony is frequently defined, often unknowingly, through the language of other well-established concepts in facial aesthetics.

    For these reasons, harmony rarely appears as a term in the most recent and established scientific articles on facial beauty and aesthetics. Instead, it survives as an intuitive umbrella concept: we explain that attractiveness correlates with average configurations, good proportionality and some degree of symmetry, and then informally refer to the resulting faces as harmonious.

    Harmony and Proportionality.

    Harmony and proportionality are closely related, but they are not quite the same thing. Proportionality is about specific measurable ratios. Harmony is about how those ratios come together and how they are perceived.

    Proportionality is the backbone of most anthropometric work. Classical and neoclassical canons divided the face into equal thirds vertically and into fifths horizontally and proposed simple rules, such as the nose occupying the central fifth of the face.

    Modern work, such as that collected by Farkas, refined those rules using empirical and objective population data across races and ethnicities, reporting mean values and ranges for distances like facial height, bizygomatic width, nasal length and intercanthal distance3. Contemporary studies go further by modelling relationships among multiple proportions.

    Work by Pallett and colleaguees9 is a clear example. They systematically manipulated the vertical distance between the eyes and mouth and the horizontal distance between the eyes in photographs of female faces. They found that attractiveness was maximised when the eye-to-mouth distance was roughly 36 percent of the face length and the interocular distance was about 46 percent of the face width. What’s critical about their findings (and unsurprising to anyone familiar with the aesthetics literature) is that those specific values actually correspond to the average ratios, and they differ from the classical golden ratio.

    Zheng et al.10 analysed 5,500 faces from Asian and Caucasian samples and looked at three key ratios: nose length to nose width, inner canthus width to nose length, and inner canthus width to nose width. They showed that images rated as more attractive had systematically different combinations of these ratios than less attractive images and used regression to build a mathematical model describing those relationships. They then used this model to simulate post-operative changes and demonstrated that small adjustments in these proportions could noticeably alter perceived attractiveness.

    From these studies, proportionality is defined in a very concrete way. You can say things like “for this group of faces, attractiveness peaks around these ratios with tolerance on either side”. Harmony really zooms out and considers the bigger picture: do the features and proportions look like they belong together?

    Technically, a face can have locally “good” proportions in each feature or segment but still feel disharmonious if the combination is unusual. Imagine a face with very delicate, narrow eyes and a small midface paired with a very wide, strong jaw and large lips. Each part could be within normal ranges, but the stylistic clash can make the face read as unbalanced. Conversely, a face might be slightly off the average for several ratios but look extremely harmonious because those deviations line up consistently and fit a recognisable pattern.

    Babacan and Deniz2 explicitly capture this idea when they define proportion as a constant relationship between structures, and harmony as an optimal proportional relationship that integrates those structures into a coherent whole. In other words, the authors defined harmony as the expected shape and spacing of features. For instance, if a person has a particularly small nose with a given angle, what is the expected size and shape of their lips? If those two match, then we can say they have a more harmonious appearance.

    Harmony and Symmetry.

    Symmetry is often the first thing people think of when they think of harmony, and in everyday language, the terms are sometimes mixed. Scientifically, though, they are distinct.

    Symmetry refers specifically to bilateral similarity between the left and right sides of the face. It is usually quantified through measures of fluctuating asymmetry, comparing distances and angles between mirrored landmarks. Lots of work in evolutionary and cognitive psychology has associated higher symmetry with higher attractiveness, at least within certain bounds, and interpreted this as a cue to developmental stability. For an in-depth review of symmetry and attractiveness, head over to our article Facial Symmetry and Beauty.

    Harmony, by contrast, is not broken by asymmetries. Many highly attractive faces show mild skeletal or soft tissue asymmetries when measured precisely. Ballester Ferrandis and co-authors4 even cite work suggesting that perfect symmetry can look artificial or “cold” in human faces and that a slight right side prominence may be judged as attractive among Spanish men. In other words, a non-symmetrical face can still be perceived as harmonious and attractive, making the two concepts slightly distinct.

    Clinical practice reflects this tolerance. Surgeons and injectors rarely aim for perfect symmetry in all landmarks; instead, they aim for a face that looks balanced. It is entirely possible to have a harmonious face where one eyebrow sits slightly higher than the other, where the nose deviates a little to one side, or where the jaw angles are not identical, as long as these differences are not so extreme that they draw attention away from the overall configuration.

    Symmetry, however, definitely contributes to harmony, especially when asymmetry is pronounced, but harmony can be preserved despite asymmetry if other relationships between features are well balanced.

    Harmony and Averageness.

    Averageness is another key pillar that overlaps heavily with harmony. The averageness hypothesis states that faces closer to the statistical average of a population tend to be seen as more attractive5. Some suggest this is probably because they represent a prototypical pattern our visual system has learned, while others argue a more ‘average’ face reflects genetic diversity and overall health.

    Classic work by Langlois and Roggman showed that composites made by averaging multiple faces were rated as more attractive than most of the individuals that composed them5. Later research extended this to show that increasing the number of faces in the average generally increases attractiveness further, at least up to a point6. These average faces do not look remarkable. They look balanced and familiar. To read more about this fundamental aspect of beauty, see our article on Facial Averageness and Beauty.

    From a harmony perspective, average faces have two important properties. First, by definition, they have average proportions and average spatial positions for features like the eyes and mouth. Second, they tend to smooth out idiosyncratic irregularities in contour and texture. The resulting faces are the textbook examples of “nothing looks off”. No single feature dominates or seems out of place. That is exactly how lay people often describe a harmonious face. In other words, a face with average configurations is very likely to be perceived as harmonious, as it will be perceived as highly coherent and easy to process.

    Neurocognitive work by Trujillo and colleagues8 links this to processing fluency. They found that more average, more attractive faces elicit faster and smaller brain responses, consistent with easier perceptual processing. Participants also experienced these fluent faces as more pleasant. This supports the idea that harmony is not only about objective proportions but also about how easily the face fits our expectations.

    Harmony, in this sense, is the phenomenological side of averageness and proportionality: it is what it feels like when a face matches the internal “template” enough that nothing ‘makes noise’.

    Cultural and Ethnic Context.

    Harmony can not be explained purely in mathematical terms. It is filtered through cultural expectations about what a face in a particular group “should” look like. Although universal ideas of beauty exist, and there are cross-cultural markers of facial attractiveness, there is significant variation across populations in perceptions of beauty.

    The anthropometric and clinical papers reviewed above make this point repeatedly. Babacan and Deniz2 emphasise that each culture has its own standards of facial beauty and that there is no universal standard for facial measurements. They explicitly caution against assuming that one face shape, one nose size or one lip volume can be taken as a universal reference. Zheng et al.10 empirical work shows that average proportions differ between Asian and Caucasian subgroups, and that facial attractiveness correlates with different combinations of nose and eye ratios across sex and ethnicity.

    Ballester Ferrandis et al.4 ground their concept of “facial normality” explicitly in Spaniards of Caucasian ancestry, and they conclude that their results about equal thirds and particular nose widths are not intended to generalise beyond that group.

    A culturally sensitive understanding of harmony therefore has to work at two levels. Technically, it must use population-specific data when thinking about proportions and ranges. Ethically, it should acknowledge that the prototypes in people’s heads are themselves shaped by media exposure and social hierarchies, and it should carefully assess if deviation from Eurocentric features is classified as disharmony.

    In simple terms, harmony is closely tied to our expectations about how a face should look, which are themselves related to the idea of prototypes and averageness. Over time, we form mental prototypes of faces based on the people we see in our daily lives and in the media. This means that our sense of what looks harmonious is shaped by our culture and society, and this cultural effect should always be kept in mind when we talk about facial harmony.

    For practical purposes, the safest approach is to define harmony intra-personally and intra-culturally, considering whether a person’s face looks coherent relative to others with similar ancestry and life stage, and whether proposed changes preserve that identity while improving balance.

    Limitations

    Although harmony is an important idea for facial aesthetics and one that is intuitively appealing, it is worth mentioning that it remains a fuzzy concept scientifically.

    There is no consensus when it comes to defining harmony in the context of beauty, much less so an agreed-upon “harmony index”. Different authors propose different sets of ratios and relationships. The studies we have reviewed show interesting patterns, but they use different samples, landmarks and analytic methods, which makes direct comparison difficult. This is part of why mainstream reviews in psychology tend to talk about symmetry, averageness and specific proportions instead: those constructs can be more cleanly isolated and meta-analysed.

    There is also an over-reliance on a few populations. Many of the detailed morphometric and proportion studies are based on particular groups such as young Caucasian women, specific Asian subpopulations or small university samples. There is still less high-resolution data on, for example, sub-Saharan African populations, older adults, or individuals of mixed ancestry. We know that harmony is population relative, but for many populations, the relevant proportional ranges are not yet well mapped. In other words, scientific evidence is still very preliminary when it comes to assessing attractive ratios and relationships for many populations.

    The role of dynamic expression is another open area. Most research uses static images, but in real life, people are constantly smiling, speaking and frowning. A face that looks harmonious at rest can look odd in motion if structural or injectable changes have altered muscle dynamics. Conversely, small static imbalances can become invisible when someone is animated and expressive. Systematically studying dynamic harmony would require video-based analyses that are very rare in the current literature.

    In our view, the safest way to use harmony is as a qualitative principle anchored in empirical trends, not as a rigid score people should seek to maximise, precisely because there is no hard evidence that suggests how to do so, or if it is even possible.

    Conclusion

    Harmony is one of the oldest ideas in the philosophy of beauty and one of the most enduring words in clinical aesthetics, yet it is rarely treated as a formal variable in the psychological science of attraction. That is not because it is unimportant, but because it is hard to define. Harmony describes how all the measurable pieces of a face work together when you actually look at someone.

    The empirical work we do have is consistent with the common sense version of the concept. Faces tend to be judged more attractive when they sit near population averages for certain key proportions, when they have reasonable bilateral symmetry, and when no single feature dominates or clashes with the rest. Attractive faces, in turn, are processed more fluently by the visual system and are associated with positive social and self-evaluative outcomes. Harmony, in this sense, is the observer’s experience in response to these balanced configurations.

    There is no single blueprint or guideline for a harmonious face. There are many different ways for a face to be beautiful, as long as facial segments and features are coherent with one another.

    References

    1. 1

      Sartwell, C. Beauty. in The Stanford Encyclopedia of Philosophy (eds Zalta, E. N. & Nodelman, U.) (Metaphysics Research Lab, Stanford University, 2024).

    2. 2

      Babacan, S. & Deniz, M. The Harmony and Balance of the Facial Organs for a Natural Face Beauty: A Novel Perspective for Cosmetic/Aesthetic Interventions. Medicina (Mex.) 61, 958 (2025).

    3. 3

      Anthropometry of the Head and Face. (New York : Raven Press, 1994).

    4. 4

      Ballester Ferrandis, J. F., Martinez-Soriano, F., Vega, M. & Ferrandis, J. Assessment of facial harmony among Caucasian Spaniards 18 to 60 years of age and its relationship with the golden ratio. Eur. J. Plast. Surg. 41, (2018).

    5. 5

      Langlois, J. H. & Roggman, L. A. Attractive faces are only average. Psychol. Sci. 1, 115–121 (1990).

    6. 6

      Rhodes, G. The Evolutionary Psychology of Facial Beauty. Annu. Rev. Psychol. 57, 199–226 (2006).

    7. 7

      Little, A. C., Jones, B. C. & DeBruine, L. M. Facial attractiveness: evolutionary based research. Philos. Trans. R. Soc. Lond. B. Biol. Sci. 366, 1638–1659 (2011).

    8. 8

      Trujillo, L. T., Jankowitsch, J. M. & Langlois, J. H. Beauty is in the ease of the beholding: A neurophysiological test of the averageness theory of facial attractiveness. Cogn. Affect. Behav. Neurosci. 14, 1061–1076 (2014).

    9. 9

      Pallett, P. M., Link, S. & Lee, K. New “Golden” Ratios for Facial Beauty. Vision Res. 50, 149 (2010).

    10. 10

      Zheng, S. et al. Quantitative analysis of facial proportions and facial attractiveness among Asians and Caucasians. Math. Biosci. Eng. MBE 19, 6379–6395 (2022).

    11. 11

      Farkas, L. G., Katic, M. J. & Forrest, C. R. International Anthropometric Study of Facial Morphology in Various Ethnic Groups/Races: J. Craniofac. Surg. 16, 615–646 (2005).

    12. 12

      Thornhill, R. & Gangestad, S. W. Facial attractiveness. Trends Cogn. Sci. 3, 452–460 (1999).

    13. 13

      Dion, K., Berscheid, E. & Walster, E. What is beautiful is good. J. Pers. Soc. Psychol. 24, 285–290 (1972).

    14. 14

      Langlois, J. H. et al. Maxims or myths of beauty? A meta-analytic and theoretical review. Psychol. Bull. 126, 390–423 (2000).

    15. 15

      Hamermesh, D. S. & Biddle, J. E. Beauty and the Labor Market. Am. Econ. Rev. 84, 1174–1194 (1994).

    16. 16

      Judge, T. A., Hurst, C. & Simon, L. S. Does it pay to be smart, attractive, or confident (or all three)? Relationships among general mental ability, physical attractiveness, core self-evaluations, and income. J. Appl. Psychol. 94, 742–755 (2009).

    17. 17

      Griffin, A. M. & Langlois, J. H. Stereotype directionality and attractiveness stereotyping: Is beauty good or is ugly bad? Soc. Cogn. 24, 187–206 (2006).

    18. 18

      Zebrowitz, L. A. & McDonald, S. M. The impact of litigants’ baby-facedness and attractiveness on adjudications in small claims courts. Law Hum. Behav. 15, 603–623 (1991).

    19. 19

      Schaller, M. & Park, J. H. The Behavioral Immune System (and Why It Matters). Curr. Dir. Psychol. Sci. 20, 99–103 (2011).

    20. 20

      Grammer, K. & Thornhill, R. Human (Homo sapiens) facial attractiveness and sexual selection: The role of symmetry and averageness. J. Comp. Psychol. 108, 233–242 (1994).

    21. 21

      Tesser, A. Toward a Self-Evaluation Maintenance Model of Social Behavior. in Advances in Experimental Social Psychology (ed. Berkowitz, L.) vol. 21 181–227 (Academic Press, 1988).

    22. 22

      Orth, U. & Robins, R. W. Is high self-esteem beneficial? Revisiting a classic question. Am. Psychol. 77, 5–17 (2022).